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New work for Quaev Studios.
More coming soon
I like the background and color combination choice for the mockup everyhting flows perfectly in this design. Good work!
Thank you so much!
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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Just refreshed my profile and past projects. Loving the new look! 🚀 DMs are open for collaborations.
"The AI generated a good starting point, but it didn't feel premium enough. I changed the visual direction by selecting warmer lighting, simplifying the composition, and combining it with carefully chosen Envato stock footage and music to create a stronger brand story."
Sound ON 🔉
Started this project just to create a basketball team's brand assets... but somewhere along the way, it turned into a full launch promo. 🏀
The process was way more fun than I expected.
• Started with 4 logo concepts and picked my favorite.
• Tweaked the colors in Figma.
• Used Envato AI to generate the full brand kits such as jerseys, shoes, wristbands, mascot, badges, and more.
• Generated 3 music tracks with Envato AI Music. One became the official teaser soundtrack
I rejected a lot of generations. Not because they were bad but because they didn't match the vision. Every round of refinement pushed the project closer to the feeling I wanted. AI can generate endless possibilities, but taste is still a human skill.
Finally, I brought everything together in After Effects and turned it into a launch promo.
Sometimes the best design decision isn't choosing the right image or color, it's having the patience to reject good ideas until the right one appears.
Check the comments for the behind the scenes (BTS) videos. 👇
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