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A contemporary packaging concept designed for a creatine gummy brand. The visual identity combines bold typography, vibrant color accents, and a clean information hierarchy to create a distinctive and memorable presence. The project explores a modern aesthetic that balances energy, simplicity, and premium appeal, reflecting the evolving language of performance and wellness brands.
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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One of the unused logo concepts from a recent branding project.
I like this one because it shows how much meaning can fit into a simple mark.
House + upload arrow + memory layer—all combined into a single symbol, with a silhouette designed to reinforce technology and forward motion.
Even when a concept isn't selected, it's part of the exploration that leads to a stronger brand.
This came together really well.
Fintpay is more than a branding project.
It's a motion-first identity designed to make digital payments feel simple, trustworthy, and premium.
Through modular bento layouts, refined typography, and smooth animation, we transformed product messaging into a memorable brand experience that communicates clarity and confidence.
Strong motion doesn't just showcase a product - it strengthens how users perceive it.
If you're building a fintech startup, SaaS platform, or digital product, we can help craft a visual identity that performs across every touchpoint.
Let's turn your brand into an experience users remember.
Brand DesignUI DesignUX DesignAdobe IllustratorAdobe PhotoshopFigmafintechfintechdesignfintechpayments
Amazing!
Over a two-week sprint, I helped extend Charles & Charlotte into Charles & Charlotte Consulting (C&C&C)—a new venture focused on strategy and consulting.
The work included:
• Brand strategy & discovery
• Visual identity system
• Brand guidelines & toolkit
• Brand OS visuals and launch materials
The goal wasn’t to reinvent the parent brand, but to evolve it into something more strategic, mature, and scalable.
Always fun working at the intersection of strategy, systems, and visual storytelling.
#BrandDesign #ArtDirection #VisualIdentity #Consulting #Figma #CreativeDirection
Great!
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