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• 3h
Just finished a new project! Branding and packaging design for Mute Functional Beverages. https://www.behance.net/gallery/251668415/MUTE-Branding-for-Functional-Beverages
• 3h
Looks better then my recent can packaging Design ðŸ˜. Btw nice design 🙌
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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It's been a while since I last posted a project on my portfolio and today I am happy to bring this one to you!
Glowora approached me with a clear foundation already in place: a defined logo and brand identity that was not being consistently applied across their existing products. The challenge was to translate that identity into packaging and label designs that truly reflected the brand’s premium positioning.
I love your use of color and composition here.
For Aelia, I was responsible for developing the brand strategy, visual identity, packaging design, and the overall creative direction of the project. My goal was to transform the founder’s unique perspective as a pilot into a distinctive brand experience, creating a clear connection between skincare, travel, and life at high altitudes.
The project began with defining the brand positioning and core narrative, which guided every design decision that followed. I created a visual identity inspired by freedom, protection, and elevation, expressed through a custom symbol, a carefully crafted color system, and a modern aesthetic designed to resonate with frequent travelers and modern explorers. The packaging was designed to reinforce this story, featuring a distinctive circular cut-out that references both the sun and an airplane window, creating a memorable and meaningful brand asset.
By aligning strategy, identity, and packaging under a single concept, I helped build a cohesive brand that feels premium, functional, and emotionally connected to its audience.
I love your use of color and composition here.
Morrow Coffee was my final project for a branding course, created about six months ago.
To this day, it remains one of my favorite projects. Looking back, I can see how much I've grown as a designer since then, but this project was where that growth truly began.
It was the first time I fully immersed myself in building a brand system – from strategy and visual identity to packaging, merchandise, and customer touchpoints. More than anything, it taught me how to think beyond a logo and create a cohesive brand experience.
This project will always be special to me because it marks the beginning of a major step forward in my design journey. ✨
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