Hey everyone, See - What if a bakery brand felt as warm as a fresh croissant? 🥖 I designed Flouré’s whole world, from the tall, confident wordmark to the hand-drawn baker and the cups, bags and sugar sachets, all in a single electric blue. See the full project and tell me which piece is your favorite!

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Top notch,

Great work

Was playing around with Rogie King's Noise & Texture plugin in Figma and thought it’d be fun to throw in a few excerpts from Sylvia Plath’s The Bell Jar. One thing led to another, and I ended up with these experiments in typography and texture. It got me thinking about how texture and typography can do more than just look interesting. They can help communicate the mood and meaning behind the words. What do you think? Does the chaos add to the story, or get in the way of it?

For me the chaos works when it stays tied to the words, like the tangle looping around "One by One". On the dense excerpt layouts legibility starts to eat the story, so I'd keep the noise away from the lines you want read first.