Two cuts of the same opener for Pletor 2.0. Same copy, same timing, different composition.
In the first one the words sit at opposite corners and the product cards drift in loose. In the second the cards arrive as tight stacks and the words swap corners.
I keep going back and forth on which one reads faster.
2 for me. The tight stacks give the eye one clear place to land, so the message reads quicker. The loose drift in 1 looks beautiful but I found myself chasing the cards a bit
FadeFlow: From “Can I book Saturday?” to “You’re booked.”
I built FadeFlow for Fade District, a fictional solo barbershop in Yaba, Lagos, run by Malik Adeyemi.
The problem is simple: a lot of bookings start with a message like:
“Can I get a haircut Saturday afternoon?”
From there, Malik has to ask for the service, check availability, reply with time options, create the booking, confirm it, collect the deposit, send reminders, and handle changes.
FadeFlow removes that back-and-forth.
Customers can choose a service, see available times, pay a ₦5,000 deposit, and confirm their appointment themselves.
And when they still message instead, FadeFlow turns the inquiry into a structured booking request. Malik can see what they want, send available times, and create the booking in one action.
Once it's booked, FadeFlow keeps everything connected: