900+ High Intent Mortgage Leads Generated via Meta Ads (VA Loans)
Built and optimized an end to end client acquisition funnel specifically targeting VA loan prospects. By focusing strictly on intent based targeting layers and multi step lead qualification, I eliminated low quality junk sign ups and kept the lead flow incredibly cost effective.
Key Results:
1. Total Leads: 900+ Website Leads (Fully Qualified)
2. Cost Per Lead (CPL): $0.11 average per lead
3. Backend: Automated instant lead routing and SMS follow ups to maximize booking rates.
Love this test! $1/day same creative 24h - clear difference. Boost Post = reach only past followers, no targeting. Real campaign = link clicks tracked. I always tell my shoe brand clients - boost is visibility only, no results. Great experiment!
Sample of my manual business data collection work using Google Maps. I verified business details and organized the information into a clean, structured Excel sheet for marketing and lead generation.