Getting the first sale is good. Giving customers a reason to buy more and come back is better. I ...Getting the first sale is good. Giving customers a reason to buy more and come back is better. I ...
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Getting the first sale is good. Giving customers a reason to buy more and come back is better.
I reimagined Analogue Wonderland’s PDP with smarter pack options, Subscribe & Save, clearer savings, and a stronger buying flow.
One PDP. More revenue opportunities.
@AnalogueWLand
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Vara's avatar
Love the pack structure. Did you test button colors other than red? Since red often signals an alert or danger in UI, curious if a neutral or dark tone felt safer for checkout.
Ecom Swift's avatar
Nice restructure. One detail I'd test on this specific layout is that Subscribe & Save is pre-selected over one-time purchase by default - for film buyers that's often a considered, sporadic purchase rather than a true replenishment habit, so a pre-checked subscription can read...
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