What stood out to me:
• Smooth and thoughtful interactions
• Clean visual hierarchy
• Strong product storytelling
• Minimal yet engaging UI
• Great use of motion throughout the experience
Would love to know what you guys think about this design approach.
Designed the landing page and dashboard preview for Thaw — an AI platform that tracks anxiety, mood, and burnout, framing emotional buildup as frost that gradually melts through guided sessions.
Mental health apps tend to land in one of two places: too clinical to feel human, or too soft to feel like it takes anything seriously. So the whole design leans on one strong metaphor instead — a head encased in melting ice — and lets oversized typography wrap directly around it for real visual weight.
Below the hero, the dashboard preview does the harder work: mood stability, anxiety signals, sleep quality, and a specific AI-detected insight that makes the product feel genuinely perceptive rather than generic.
A warm dark palette with cool blue type keeps the tone serious without tipping into heavy.
Creative - Midjourney
Animation - Jitter