Fictional Healthcare Operating Partner Website ExplorationFictional Healthcare Operating Partner Website Exploration
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I gave myself one rule: no stock photos of doctors smiling at clipboards.

The result is Saraya Partners, a fictional healthcare operating partner. Calm, clear, and built around proof instead of promises.
Just an exploration, but it changed how I think about B2B sites.
Ivan's avatar
"Hospitals that run as well as they care" is a strong line, and the partner logos right under the hero deliver proof instead of promises. The text over the dark photo gets a bit lost, a touch more contrast would help. Good rule to design under.
Vansita's avatar
Fresh take on a healthcare site.
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