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$23K spent. 2,760 purchases. 8.22x ROAS.
One thing I learned from an account which I managed was that the campaign wasn’t successful because I found one “magic” audience/adcopy or creative.
I tested creatives, audiences, and campaign structures, watched what was actually generating purchases, and moved the budget toward the combinations that were working.
The important part wasn’t launching more ads.
It was figuring out why some ads were converting, and others weren’t.
This is the kind of analysis I focus on when managing e-commerce Meta Ads.
#metaads #facebookads #instagramads
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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