Designed a custom logo for a web developer who needed a cohesive brand identity for her social media presence. After understanding her coding style, personality, and target audience (small business owners and startups), I created multiple logo concepts — balancing tech elements with a friendly, approachable feel. Based on her feedback, we refined the colors, typography, and icon until it felt perfectly "her." The final logo is clean, scalable, and works beautifully across Instagram, LinkedIn, Twitter, and her portfolio site. She was thrilled with the result — saying it finally made her brand feel professional and memorable.