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No cameras, no actors — just Google Flow
Built this UGC-style ad entirely in Google Flow — no shoot, no talent, no set.
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This reel for @afterluc was a chance to play a little more with the visual language we usually use for his content.
It’s a fun “get ready with me” piece that opens with a teleport effect and moves into a faster, more playful edit. Since Luc’s profile normally leans toward a cleaner and more minimalist aesthetic, I pushed the typography further here, using bolder text treatments and more expressive motion without losing the visual identity we’ve built around his content.
The goal was to make the edit feel energetic and entertaining while still polished, using pacing, text, sound and small visual moments to support his personality rather than overwhelm it.
I really enjoy projects like this because they show how a consistent visual identity doesn’t have to mean doing the same thing every time. Sometimes the right choice is knowing exactly where you can break the rules a little.
Role: Video Editing, Motion Design, Text Animation, Sound Design, Color & Visual Storytelling
The jump cut into the teleport with the bold yellow OUTFIT type feels snappy. Good fit for a get ready with me reel.
Crafting High-Converting App Promos: Motion Design & Video Production for Smart Software Ltd 🚀📱
The Challenge & Vision:
Tech products need more than static visuals to stand out. For Smart Software Ltd, the objective was to showcase their new iOS Mobile App with an authoritative corporate feel while keeping the pacing dynamic and conversion-focused.
Creative Breakdown:
Virtual Studio & Brand Integration: Built a modern, sleek corporate studio backdrop aligned with brand aesthetics.
3D UI/UX Motion Graphics: Integrated high-resolution device mockups and smooth UI animation sequences to highlight core iOS features.
Color Grading & Sound Design: Balanced professional tones with polished audio cues to maximize viewer retention and engagement across social channels.
Deliverables:
Commercial Ad | Motion Graphics | Product Demo Reel | Paid Social Ad Creatives
Looking to transform your digital product, SaaS, or mobile app into high-impact video content that drives downloads? Let’s collaborate!
Drop your thoughts below—how do you prefer balancing presenter-led video with UI motion graphics? 👇
videoeditingmotiondesigncreativevideoediting3D AnimationAI Video ProductionVideo EditingAdobe Premiere ProCapCutGoogle Flow
Great job
High-Energy AI UGC Stop-Motion Ad | TEVEO Activewear
The Challenge & The Outcome
Activewear brands require dynamic formats to showcase multiple product colorways without losing social media audience retention. The goal for this project was to construct a fast-paced, stop-motion-style UGC advertisement for the brand TEVEO. The final asset is engineered for short-form platforms like TikTok and Instagram Reels, delivering a high-energy visual sequence that highlights the apparel while retaining viewer attention through rapid, beat-synced transitions.
Creative Direction & Visual Breakdown
Dynamic Viewpoint: Utilized a consistent top-down camera angle over a hardwood floor setting to create an interactive, living flat-lay aesthetic.
Colorway Showcase: Rapidly cycled through multiple matching activewear sets, including hot pink, light pink, periwinkle, and royal blue combinations.
Lifestyle Integration: Strategically positioned authentic UGC lifestyle props around the models, including over-ear headphones, large water tumblers, sunglasses, magazines, tote bags, and cameras.
Playful Pacing: Integrated playful model actions—such as applying makeup, taking photos, and reading—to maximize engagement and lifestyle appeal.
AI Tech Stack & Production Workflow
Generative Assets: Leveraged AI video generation tools like Runway to synthesize consistent top-down character movements and fluid visual transitions between the different outfit changes.
Brand Consistency: Ensured the TEVEO brand identity remained prominent by maintaining clear logo visibility on the featured hoodies and canvas tote bags.
Post-Production: Utilized CapCut for rapid-fire editing and precision beat-syncing, ensuring each stop-motion cut matched the energetic rhythm of the audio track for a native social media feel.
AIVideoProduction UGCAds ActivewearMarketing StopMotionAI SocialMediaMarketing AIWorkflow GenerativeAI CapCutEditor TikTokCreative