I built a rave brand where the typeface is softer than the imagery.

That contrast is the whole system.

Pilowlava — rounded, almost gentle — set in chrome-white uppercase against documented bodies mid-dissolution and illustrated creatures emerging from real skin.

The rule: nothing is fully one thing. Photography already halfway to illustration. Illustration already claiming physical space. Where they meet — chromatic aberration. Electric blue and plasma pink bleeding at every edge.

The copy follows the same logic. It doesn't describe the night. It speaks from inside it.

"you thought it was the music. it was you."

NOVA CULT — since the first night.

— TYPEFACE: PILOWLAVA | COLLISION: PHOTO × ILLUSTRATION | CHROMATIC ABERRATION: #7B00FF × #FF2D78 | GROUND: #080808

Hello! 🎵 My entry for the Contra + Rive Challenge: Impossible UI. Combining Music, History, and Interaction on Rive. This crazy idea arose from creating motion transitions so you can discover who these two characters were. Where I come from, music is always present. And listening to salsa is a must. Sometimes the stories within the songs are simple, but other times they are so complex, and when you listen to a lot of salsa, you find connections you never imagined existed. These two criminal characters are connected. As if they lived in the same universe, even though from another point of view it might seem otherwise. One song performed by Rubén Blades and the other sung by the magnificent voice of Héctor Lavoe. But the incredible thing is how they connect through the composer Willie Colón. And the latter with many songs with stories and characters. Its goal is to educate future generations and honor these masters. Let's make the internet more beautiful.

This video is amazing!! Love seeing the process and how it all came to life!