How I Killed 90% of Junk Leads With One Simple Form Trick Ran into a problem with our Facebook le...How I Killed 90% of Junk Leads With One Simple Form Trick Ran into a problem with our Facebook le...
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How I Killed 90% of Junk Leads With One Simple Form Trick
Ran into a problem with our Facebook lead campaigns for exporters. Lookalike audience was solid, but too many leads were people who had no business being there. Random interest, wrong background, wasted time on both ends.
Fixed it with a simple filter inside the lead form itself. Instead of jumping straight to contact details, I added two quick qualifying questions first.
Are you an exporter from Bangladesh? No means the form stops right there.
Are you EPB registered? Only then do they reach the main lead capture.
Two questions cut out most of the noise before it ever hits my inbox. Simple change, way better lead quality.
If you're running lead gen and drowning in junk leads, try qualifying inside the form before the person even reaches your CRM.
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