Sending money home is often reduced to a transaction. This project was about reframing it as some...Sending money home is often reduced to a transaction. This project was about reframing it as some...
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Sending money home is often reduced to a transaction. This project was about reframing it as something warmer.
Here's a set of OAPay brand wallpapers I designed built to live on the one screen people check hundreds of times a day.
Check the full breakdown on my Behance
https://www.behance.net/gallery/255195865/OAPay-Brand-Wallpapers
MØD is a matcha cafe brand built on one line: coffee, tuned to your mood.
The identity carries an easy, unhurried voice across every touchpoint. "Where to? Who cares" on the go. "Grab your coffee. We'll figure out the rest." on the counter. Signature drinks like MOMINT bring it to the menu: made with a mom's warmth, finished with a minty cool.
Scope: logo, cup and bag packaging, website, social media.
Full case study: MØD Coffee
Which slide would make you order?😊
Brand Identity & Packaging Design
A complete visual identity and packaging concept for Cerveja do Bolo, including branded packaging, merchandise, and outdoor signage. I developed the visual direction and applied the brand consistently across multiple touchpoints to create a cohesive and recognizable identity.
Rather than following the typical loud adventure aesthetic, we kept the system clean, modern, and confident, reflecting XNOMAD's idea of quiet luxury and freedom.
The identity was built around a distinctive X, supported by a minimal wordmark, bold blue palette, typography, graphic patterns, and applications across digital and physical touchpoints.
Wake Up Anywhere.
One of those projects where simplicity did most of the talking.