The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Back to feedPost
The best customers don't need convincing.
They just need to find you.
When someone searches:
"Best dog harness"
"Self-cleaning pet brush"
"Organic enamel jewelry"
"Waterproof hiking backpack"
They're not casually scrolling.
They're looking for a solution.
That's why I enjoy working on search marketing.
Instead of interrupting people, I help businesses appear at the exact moment someone is searching.
Different mindset.
Different strategy.
Different results.
Every business should ask one question:
"What are my customers typing into Google before they become customers?"
If you can answer that, you're already ahead of most competitors.
#GoogleAds #GoogleShopping #Shopify #SEO #SearchMarketing #Ecommerce #DigitalMarketing
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Challenges
View all
Related posts
Social Media & Ads Agency: Landing Page System, Gated Lead Capture & Case Study Engine
Complete website and lead generation system for a social media content and paid ads agency serving local service businesses.
I designed and built the full multi-page site in Framer around the agency’s services, client results, case studies, and core offers, with a strong focus on converting traffic into qualified leads.
The project included custom lead capture functionality, CRM integration, Meta tracking, scheduling, CMS driven case studies, sitewide chat, and the supporting infrastructure needed to manage and grow the site over time.
The result is a polished, scalable website that supports both organic and paid acquisition while giving the agency a much stronger system for turning visitors into booked opportunities.
The new conversion flow started producing leads within its first week live.
This is a strong example of making a marketing site behave like a real acquisition system rather than a brochure. The gated lead flow, CMS case studies, and tracking stack feel thoughtfully connected to the conversion goal.
Before you celebrate, there’s one important step you CAN'T skip:
Telling Google your website exists 👀
A live website does not necessarily = an indexed website. If Google hasn’t indexed your website, it won't appear when potential clients search for you.
Here’s what to do:
1️⃣ Go to Google Search Console and create a free account.
2️⃣ Add your website as a property and verify that you own it.
3️⃣ Find your website’s sitemap (ChatGPT can help you find this quickly - just ask!)
4️⃣ Inside Search Console, click Sitemaps, enter your sitemap URL, and click Submit.
5️⃣ Use the URL Inspection tool to check your homepage and other important pages. If a page isn’t indexed, click Request Indexing.
6️⃣ Check back under Page Indexing to make sure Google can access your pages and there aren’t any errors blocking them.
Will this automatically make your website rank at the top of Google? Nope. But it IS a necessary first step to get your website showing up at all so they have the opportunity to rank in search results.
(Google may take a few days to a few weeks to crawl and index a new website, so don’t panic if it doesn’t happen immediately!!)
Follow for more website tips 🥳
Want more sales for your brand? Meta Ads alone may not be enough.
Imagine this:
You launch high-quality Meta Ads.
A good creative. The right audience. A strong offer. A CTA leading directly to your website.
The person is interested and… doesn’t buy.
And this is where it gets interesting: 72% of internet users use social media to research brands and products before making a purchase.
This means that social media is no longer just a place where a brand “maintains a beautiful page.” It is part of the customer journey to purchase.
A person may see your ad → visit your website → open Instagram → watch Reels → look for reviews → see UGC → see how real people use the product → make sure the product actually solves their problem → and only then make a purchase.
That’s exactly why high-quality Meta Ads are not enough.
This is where content comes in.
ORGANIC CONTENT
UGC that:
→ builds trust
→ shows real experiences
→ addresses the audience’s problem
→ shows the product in real life
→ uses humor and everyday situations
→ shares interesting facts
→ shows results
→ addresses the customer’s doubts
For example, a brand can create a UGC video around a relatable everyday problem and play it out through humor. Does the video perform well organically?
You can promote it further.
So first, we look at what content actually resonates with the audience, and then we amplify it with paid advertising.
It becomes: Attention → Interest → Awareness → Trust → Consideration → Purchase.
And Meta Ads work a little differently.
The goal here is more specific to drive the person to take action: A click. A lead. A purchase.
That’s why these things matter: audience + offer + creative + CTA + landing page + advertising strategy.
But advertising can bring a person to your brand.
Content should help them believe in that brand.
Because a potential customer wants to see:
— real people;
— real reviews;
— the product in use;
— real results;
— proof that the product solves the problem;
— and, ultimately, an answer to the question: “Can I trust this brand?”
And now the question for brands:
How many sales are you potentially losing by bringing people to your brand through advertising, but not giving them enough reasons to trust you afterwards?
That’s exactly why a content creator is not just someone who makes beautiful videos.
They create the kind of content that helps a brand take the customer from: “I’ve seen this brand” to “Okay, I’m ready to buy.”
That’s why a strong strategy today is not about choosing between UGC or Meta Ads. It’s: UGC + Organic Content + Meta Ads + Strategy.
Content creates attention and trust. Meta Ads scales what works.
This is exactly what I do — all-in-one.
I’m ready to help you scale with high-quality, engaging content that drives brand awareness and sales.
I completely agree. These days, you can't succeed in sales without a comprehensive approach.