Day 13/30 — Learning to Think Beyond Design 🚀
When I started building landing pages in Framer, I mostly focused on making them look good.
Clean layouts. Good typography. Smooth interactions.
But I'm realizing that good design starts with understanding the business.
Before designing a landing page, I should be asking:
• Who is the target customer?
• What problem are they trying to solve?
• Why should they trust this business?
• What action should they take next?
I'm applying this thinking to my existing projects, starting with FlowFix, my plumbing landing-page concept.
The goal is to make every design decision intentional, not just visually appealing.
Exactly, Rasaq! That's something I'm trying to improve with every project. Understanding what the customer needs and what the business wants to achieve makes design decisions much more meaningful. Appreciate your perspective!
For the focus timer, I'd store the finish time so it doesn't drift when the app goes into the background. Should a session keep running when someone switches apps, or pause?
My client’s website before and after the redesign 👇
Which version feels more welcoming and trustworthy for someone looking for therapy?
For Ri Shuja, an online psychotherapist and hypnotherapist, I redesigned the site to create a calmer first impression, make her approach clearer, and help visitors take the next step with confidence.