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Aucora Shopify Landing Page Design for a Beauty Brand
Aucora needed a polished, conversion-focused landing page that could present its beauty products clearly across desktop and mobile. I designed the full page in Figma and developed it in Shopify, building a storefront experience that feels modern, easy to navigate, and ready to support product discovery.
The goal
The page needed to make the brand’s offer easy to understand at a glance while guiding visitors toward the next step. The design uses a clean visual hierarchy, product-led sections, and clear calls to action to create a focused shopping journey without unnecessary friction.
What I delivered
Custom Shopify landing page design
High-fidelity Figma layouts
Responsive desktop and mobile designs
Shopify development and implementation
Structured page sections for clear product storytelling
Product presentation and conversion-focused calls to action
A clean, modern visual direction suited to the beauty niche
Design and development approach
I started by shaping the page structure around the customer journey: introduce the product and value proposition, build understanding through focused content sections, and make the path to purchase clear throughout the page. The layout was then adapted for mobile so the essential product information and calls to action remain easy to scan on smaller screens.
The final Shopify build turns the approved design into a practical, editable landing page. Its modular section structure gives the brand a flexible foundation for product-led campaigns and future updates.
Tools used
Figma for landing page design and Shopify for development and implementation.
The product-led hierarchy is clear—the pink campaign hero establishes the offer quickly, while the testimonial band gives the long page a useful trust checkpoint. Nice translation from Figma into a focused Shopify flow.
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A self-initiated visual identity and landing-page concept exploring how an anxiety-treatment brand could feel calm, distinctly Australian and gently humorous without relying on clinical wellness clichés.
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Visual System: The concept combines editorial typography, loose line illustration, natural textures and generous whitespace. Burnt orange provides moments of energy against the otherwise quiet coastal palette.
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This is nice 👌