💡AI an extension of presence, not a replacement.

✨For our recent project with architects Touzet Studio, we made them a true collaborator, not just a client. We built in "drop-in" rituals at the start of every meeting, designed to build trust and make sure everyone felt seen. What AI did was free us from the cognitive load of tracking every milestone, every detail, every thread, so we could focus on what truly matters: the relationship, not the checklist.

🎙️As our Creative Director, José Caballer, noted: "The client was not a client, the client was a collaborator." This partnership creates an environment where people feel "recognized for what one is doing."

🎬I discussed this AI-Augmentation model for client-facing teams with Mier Heimowitz. How do you see this collaborative model reshaping client-facing teams in your industry?