These are screenshots from a series of Looker Studio dashboards I designed and implemented to provide advanced reporting on virtual conference attendee engagement during the annual TIBCO Analytics Forum in the years 2021 - 2023, and the 2021 TIBCO NOW conference. These events returned to in-person attendance in 2024.

My role on these projects included: * Design/architecture of the tracking event model utilized to measure conference attendee engagement throughout, and partnership with the development team to ensure its accurate implementation. * Design of Looker Studio dashboard themes based upon TIBCO's event branding. * Blending of several data sources to enable advanced reporting segmentation and targeted post-event follow-up with individual attendees by sales team and event organizers. * Implementation of dashboards