Solid layout, Miguel! The contrast between the clean typography and those interactive bento-style cards is crisp. Building this layout with smooth CSS grid transitions or GSAP pin scrolling would make the UX feel incredibly interactive.
This logo animation explores the relationship between shape, movement, and typography, combining Trim Paths animation, subtle glow effects, and dynamic positional movement to create a clean, engaging visual identity.
Every movement is designed to complement the brand mark while allowing the wordmark to reveal itself with clarity and purpose.
Tools: Adobe After Effects
Focus: Logo Animation · Motion Graphics · Kinetic Typography · Visual Identity
KARMAE is a contemporary fragrance house exploring the relationship between scientific precision and sensory experience. ASTER was developed as the softer side of the brand, combining a restrained visual identity with tactile materials, frosted glass, muted metallics and considered packaging details.
The goal was to create a cohesive brand experience where the identity, product and packaging feel like natural extensions of one another. Alongside the branding and packaging, I also developed the product visuals and final 3D renders in Blender.
A more in-depth look at the concept, design decisions and final applications can be found in the full case study.
Long story short, I really enjoyed bringing this one to life, especially exploring how material contrasts and subtle details could give ASTER its own character while keeping it connected to the wider KARMAE brand.