Rapid sprint prototype site and brand improvements for a young person's ADHD assessment service w...Rapid sprint prototype site and brand improvements for a young person's ADHD assessment service w...
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Rapid sprint prototype site and brand improvements for a young person's ADHD assessment service were completed in just 2 weeks.
“Ben had the experience to deliver - no fuss, fast as you like, and his signature calm was just what I needed amidst the chaos of starting a new and demanding role. We moved fast, with fluid feedback and easy navigation.”
– Emily Maginess, Chief Marketing Officer, Care ADHD
I designed this onboarding experience for Fundify about two years ago, and looking at it today, the thinking still holds up.
The goal was simple: help users understand what the product does before asking them to explore it.
Fundify brings crypto, gift cards, bill payments, and betting wallet funding into one experience, so the onboarding needed to communicate those core values quickly and clearly.
Each screen tells part of that story without overwhelming the user.
Because good onboarding isn't just about showing features.
It's about creating clarity, trust, and enough curiosity to keep going.
Two years later, and I still stand by the decisions behind this one.
I’m so excited to finally share this project with you all! Nestnook is a premium, design-driven boutique homeware label that celebrates minimalist aesthetics and everyday luxury. But behind their beautiful products was a challenge many growing brands face: massive digital clutter and disjointed backend systems.
When I stepped in as their Automation Workflow Partner and Brand Designer, my mission wasn't just to make things look pretty. It was to build what I call "Narrative Infrastructure" a seamless system where high-end design actually drives business growth hands-free.
The earthy olive backdrop, oversized serif wordmark, and vase still life make Nestnook feel tactile and premium. The modular system looks ready to translate across packaging and digital.