The brief was simple. Show a new personalized news feature.

The obvious solution was to show a few clicks in the UI as you choose your topics. Clear, but not very interesting.

So I pulled that moment out of the interface first and turned it into a cloud of topics. You get the idea before you even see the product, then the video drops you back into the real UI and shows where it lives.

I really like these tiny decisions. The feature stays the same, but it feels easier to get and a lot more fun to watch.

Pulling the topic cloud outside the UI makes the feature instantly clearer.

SaaS Video Editing Project Completed for Lexi 🚀

Another successful SaaS project delivered! I had the opportunity to work with Lexi to bring their software product to life through clean, engaging, and professional video editing.

As a video editor, I focus on helping SaaS companies and software brands turn complex ideas into clear, engaging visual stories that connect with their target audience. From smooth transitions and polished visuals to thoughtful pacing and a professional finish, every detail matters when creating videos that showcase a product and its value.

I help SaaS startups, tech companies, and growing businesses create product demos, explainer videos, software walkthroughs, promotional videos, and marketing content that support their brand and business goals.

Looking for a reliable video editor for your next SaaS or software project? I would love to help bring your vision to life.

Services: SaaS Video Editing, Software Demo Videos, Product Explainer Videos, Tech Video Editing, Promotional Videos, and Marketing Content.

Let’s create something great together!

#SaaS #SaaSVideoEditing #VideoEditing #SoftwareMarketing #ProductDemo #TechVideo #Contra

was that daily time dial rebuilt in after effects or is it their actual app ui?