The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Back to feedPost
Au Jus is a Chicago-style Italian beef counter in Parma, Ohio. Italian beef came out of Depression-era Chicago in the 1930s, so I built the site around that period rather than a modern restaurant template — Art Deco framing, high-contrast serif display type, gold rules on deep maroon, and letterspaced small caps for the labels. The look isn't decoration; it's the sandwich's origin story, which is also the client's whole pitch.
Hand-coded from scratch — no framework, no page builder, no template. Just HTML, CSS, and JavaScript, which for a restaurant is the right call: it loads fast on a phone in a parking lot, nothing breaks when a dependency updates, and hosting costs almost nothing. Food photography runs full-bleed behind the frames, with the address, call-ahead policy, and hours surfaced in the hero so nobody has to hunt for them.
Beyond the homepage: full menu, a separate catering menu, photo and video galleries, contact, and a custom 404. I handled the local SEO as well — structured data, sitemap, robots, and Search Console — because a neighborhood restaurant lives or dies on showing up when someone searches "Italian beef near me." I also designed the 1920×1080 menu boards running on the TVs in the shop.
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Trending
retrofuturism
Share your favorite designs from the past exploring the distant future. Or your own take on the aesthetic 🚀
halftone
Dots. Texture. Grain. Let's see your designs using the halftone technique.
Midjourney
Creatives are showing off what they're making with Midjourney.
colorgrade
Video editors sound off: How do you enhance the mood of your video in color grading?
Related posts
NUVO Furniture — Sculptural Furniture E-commerce Concept 🪑✨
NUVO is a contemporary furniture website concept built around one idea: let the product become the experience.
At the center of the concept is Plush Bold — an expressive statement chair designed to feel more like a sculptural object than traditional furniture.
The visual direction combines oversized typography, generous negative space, tactile product imagery, and a warm yellow accent to give the chair room to stand out while keeping the interface clean and editorial.
Special attention was given to:
• a product-first hero composition that makes the chair the main visual focus;
• oversized typography that interacts with the product rather than simply sitting around it;
• minimal navigation and supporting content to keep attention on the collection;
• strong contrast between the clean interface, soft furniture texture, and natural grass environment;
• responsive mobile layouts that preserve the same visual hierarchy on smaller screens 📱;
• alternative product colorways that show how the system can adapt across a wider furniture collection;
• clear “Explore Collection” actions integrated without disrupting the editorial feel.
The result is a digital furniture experience that feels minimal, tactile, and expressive — giving a statement product enough space to make a statement of its own.
Looking to create a distinctive e-commerce experience for your furniture, interior, or lifestyle brand?
Let’s build something people want to explore — not just scroll through ✨
How did you approach adapting such an oversized composition for mobile?😍
Split-testing my sales page layout same content, different structure. Curious which one you'd click Enroll on faster. 👇
.
.
Curious which one wins? Follow along for more tests like this: x.com/rightnextstep
12 voted
71%
5 voted
29%
17 votes
Closed
It honestly depends on the visual layout out the section above and below this one but by the look of it section 1 has a nice hierarchy and ux wise it’s communicating everything in one fold💪🏻
Professional Cleaning Service Website. 👇
A clean, modern, and conversion-focused website designed for a professional cleaning service. The experience highlights key services, customized cleaning plans, customer testimonials, FAQs, and easy scheduling through a structured and approachable interface. The soft visual style, spacious layout, and clear CTAs create a trustworthy experience while keeping the focus on usability and conversions.
This is beautiful, Gopi
