Title: RingProof: AI call reports that prove local SEO works

RingProof is a micro-SaaS concept I designed and prototyped for local SEO agencies. It turns the calls a client gets from Google Search and Business Profile into a simple monthly proof of value:

"SEO brought you 34 calls, 12 real leads, worth about $8,400."

The problem Since Google removed call history from Business Profiles, agencies can show a call count but not which calls were real new customers. Spam, robocalls, wrong numbers and existing customers all look the same, so clients struggle to see what SEO is worth, and they cancel.

The solution

Connects to the agency's existing call tracking (CallRail first)

AI labels every recorded call: real lead, existing customer, spam, or not a lead

Each client gets a white-label monthly report with real leads, estimated value and return on SEO

Agencies get one dashboard across all clients, with alerts for missed leads

What I built

Market research and validation plan, including competitor and pricing analysis

Brand: name, color system and logo mark

Clickable prototype with 4 screens: agency dashboard, AI call log with working filters, branded client ROI report, and marketing site with pricing and a working contact form

Responsive layouts for desktop and mobile, deployed on GitHub Pages

I used Claude AI as a working partner for research and to speed up the prototype build, which took it from idea to a live, clickable demo quickly.

Status: validation stage with sample data. If you run a local SEO agency, I'd love your feedback.

Live prototype: https://mcs0801.github.io/ringproof/ Sample client report: https://mcs0801.github.io/ringproof/report.html

Skills: Product Strategy, UI/UX Design, SaaS, Prototyping, Front-end Development, Local SEO, AI