Equisense | Shopify Equestrian Technology & Lifestyle Store Design
Project Overview
Equisense is an equestrian technology and lifestyle brand focused on helping horse riders improve their riding experience through innovative products, performance-tracking technology and digital training solutions.
The Shopify website presents a combination of equestrian equipment, riding accessories, smart technology and training resources in one ecommerce experience.
My Role: Shopify Website Designer
My focus for this project was Shopify website design, creating a professional ecommerce presentation that showcases the brand's products and makes it easier for customers to explore its offerings.
Project Highlights
Professional ecommerce homepage design.
Organized product collections and category navigation.
Product presentation for equestrian equipment and accessories.
Integration of product-focused promotional sections.
Dedicated sections showcasing the Motion One technology.
App and training programme presentation.
Customer testimonials and social proof.
Clear shopping and product discovery experience.
Structured layout for an established equestrian brand.
Services & Skills
Shopify Website Design
Shopify Store Customization
Ecommerce Website Design
Shopify UI/UX Design
Shopify Theme Customization
Product Page Design
Ecommerce Homepage Design
Product Collection Organization
Responsive Shopify Design
Project Goal
Build a professional and user-friendly ecommerce experience that communicates the brand's innovative identity, showcases its equestrian products and technology, and makes shopping easier for horse riders.
A flat rate, 7-day delivery and only 5 slots is a clean offer for agencies at BFCM. In the A/B variant, do you usually test the headline or the hero visual first?
The 30–60 minute delay then 24-hour follow-up is a sensible cadence. The part I would harden next is the stop conditions: once the cart converts or the customer replies, every channel should cancel, and WhatsApp especially needs a clear opt-in trail before the first send....