Filip Vuković's post
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Testing hero directions for a dental SaaS platform. A is more marketing-driven with stronger visuals. B is minimal and operational, with a 60-second intro video explaining the platform. Both target clinic owners focused on efficiency. Which direction earns more trust, A or B?

20 voted

67%

Marketing-driven

10 voted

33%

Minimalist

30 votes

Closed

Ahmad's avatar
I like version one
Anar's avatar
Both options are good
Filip's avatar
Thanks Anar!
Martin 's avatar
I know I voted A because of the visuals but I really like the idea of the 1-minute intro video.
Filip's avatar
Thanks Martin! I think it will resonate better with the target audience, even though it's simpler. 😊
Umar's avatar
Marketing-driven.
Filip's avatar
Thanks Umar!
Maty's avatar
I like both, but in this case I think that Minimalist options looks more like an AI LLM Landing Page like ChatGPT. Marketing driven "as it's name says"I think it gives more crucial information related to what they might be looking for.
Overall I think that the Marketing option is the one that suits better
Filip's avatar
Great insights, thank you Maty!
Adkol's avatar
Both designs are great but i prefer Marketing driven option!
Back to feed
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started