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Project: Oxygen Digital x Samsung S24 Launch
Hey Contra fam, Here’s a breakdown of my motion piece for Oxygen Digital’s Samsung S24 launch.
The Concept: The S24 Ultra's hero is the S Pen. So, I created an ad that feels drawn by the S Pen itself—a fast, white-on-red doodle style perfect for Reels.
The Story (in 3 sec):
Search: Starts with universal "swipe" & "tap" gestures.
Purchase: A hand drops the Oxygen (O2) logo into a bag, branding the purchase.
Unbox: The phone is pulled from an Oxygen-branded box.
Feature: The S Pen appears, tapping the phone to reveal the O2 logo.
The goal was to cut through the noise and tie the S24 launch directly to Oxygen as the place to buy.
Graphic DesignMotion DesignVideo EditingAdobe PhotoshopAdobe After EffectsAdobe Illustratormotiongraphicsshareyourworkaftereffects
Good Work. amazing..
💯 😍 Fantastic!
Nice!😍
super!
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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