One product, two directions. Recently, I worked on the website for a mobile product I had also de...One product, two directions. Recently, I worked on the website for a mobile product I had also de...
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Recently, I worked on the website for a mobile product I had also designed. For the hero section, I explored two different directions to communicate the product’s value proposition clearly while giving the website its own visual identity.
I presented both options to the stakeholders, and now I’m curious:
If you were part of the stakeholder team, which direction would you go with — A or B?
Went with calm and focused. The copy is literally asking people to focus on what matters, so a header that competes for attention with a glow works against its own message.