Here is the link to what i have made with figma makeathon - a full brand identity revamp of a diary application that i had worked on earlier this year. To access the link: Password is Neo@123
The mark fans out from a narrow point, while the wordmark leans forward. together, they give it a sense of movement without needing much detail.
There’s a lot of color in the wider identity, so the logo holds its own in plain white. Simple geometry with enough weight to stand up to everything around it.
Most honey brands hide how much a jar changes harvest to harvest. I built HIVE INDEX to document it instead: specimen numbers, harvest dates, tasting notes logged like lab evidence, not marketing copy.