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Kiwiswap needed a buy animation to mark each new token purchase.
The brief was to communicate two things in a few seconds: that a purchase had happened, and that the token sits on the Ethereum network. With no dialogue, no voiceover, and almost no runtime, the whole message had to be carried visually.
The animation opens on a ring of tokens, lifts the ETH token out and into space, then flips it into the Kiwiswap token to establish the network relationship before the "New buy" callout lands.
Scope: creative direction, concept development, 3D animation, motion design, animated typography.
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NEOL. Making of the Hero
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I recently designed their website. The hero was the hardest part: two gears in contact, with a thin copper film where they meet. That's why I built it in 3D instead of generating it: AI video can't give that level of control and precision.
From the first draft to the live site.
Sleek work!
Apple Watch → Dynamic Island → Widget → Desktop Card → Mobile.
Same concept, different screens. Exploring how one UI adapts across devices.
Good work🔥👏👏
Attention, Contra people🚨
Only proceed if you're in the mood for a laugh😅
A while ago, I was working with a client who needed lots of video ads every month. And by "lots," I mean 36 videos, 3 hooks each, 2 formats.
That's 216 files. Every. Single. Month.
Sounds like a lot, but we were ready.
THEN... things got interesting.
40 videos. 5 hooks each. 3 formats. Yep, SIX HUNDRED.
In 2 weeks.
And what did we tell the client? "Pff... two weeks? Easy."
Turns out, I was a little too optimistic🙃
This took us over a month. Not exactly our proudest moment.
But hey, that little disaster pushed us to rethink our workflow.
And the system we built? It eventually allowed us to deliver
150 files in just 7 calendar days.
Have you ever underestimated a project's timeline and regretted it later?
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The one I experienced was when a client gave me a project and provided a reference she wanted me to use as inspiration to build her website. I quoted her 10-14 days, but she said she needed it done in 5 days. I accepted it because I was desperate to get the project and I needed...