Creating Focused SaaS Product Demos That Show Real Value

Creating Focused SaaS Product Demos That Show Real ValueCreating Focused SaaS Product Demos That Show Real Value

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Mykola Malyhin

pro

• 1d

Your SaaS dashboard is not the video. The video doesn’t need every tab, filter and setting. It needs the few moments that make someone understand why the product matters. That’s the difference I try to keep in mind when working on demos.

Ganesh S

pro

• 1d

Well said and I like the slow and elegant animation.

chethan gowda

• 20h

Before I animate a SaaS product, I start with the problem — not the animation.

This is the storyboard I created for the Ekanos project. Before touching the animation, I break the product down:

→ What problem does it solve? → Who is it solving it for? → What makes it different? → Which features actually matter? → What should the viewer understand by the end?

From there, I turn those answers into a visual story.

Problem → Story → Storyboard → UI → Motion → Sound

That's how I approach SaaS product videos.

Next: turning these storyboard frames into motion. Let me know what you think?