One project I've genuinely enjoyed working on recently is Zuru.
When I started, it was more than just another motion design project. It challenged me to think differently, simplify complex ideas, and create visuals that communicate value clearly. Working on features like Cashflow and seeing the ideas come to life through motion has been a really interesting experience.
Looking at the work I've done so far, I'm happy with how much I've grown in my motion design journey. Every project teaches something new, and Zuru has definitely been one of those projects that helped me level up both creatively and technically.
Still learning. Still improving. Still pushing myself to create better work with every project.
Excited for what's ahead.
#MotionDesign #Design Journey #CreativeGrowth
This logo animation explores the relationship between shape, movement, and typography, combining Trim Paths animation, subtle glow effects, and dynamic positional movement to create a clean, engaging visual identity.
Every movement is designed to complement the brand mark while allowing the wordmark to reveal itself with clarity and purpose.
Tools: Adobe After Effects
Focus: Logo Animation · Motion Graphics · Kinetic Typography · Visual Identity
A self-initiated identity exploring custom lettering, sensual art direction and a refined visual system across packaging, editorial and digital applications.
Currently open to freelance and remote collaborations in branding, music, fashion and culture.
Visual Identity · Art Direction · Logo Design · Campaign Design