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Lately, I’ve been thinking about how "inconsistency" isn’t loud — it’s quiet, repetitive, and unintentional.
This concept translates that idea into a simple onboarding experience.
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This is why I storyboard before animation.
At that stage, we can still move scenes around, change the story, and try a different composition without rebuilding the animation.
Once the timing, transitions, and voiceover are connected, the same change can become a much bigger job.
I prefer agreeing on what each scene needs to communicate first. Then I can focus on how it moves.
Storyboard first. Animation second. Fewer “small changes” that turn out to be very large ones :)
A finished UI moment from my Mesa project.
#MotionDesign #Storyboard #SaaS #UIAnimation
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I have always loved walking and traveling for the joy of it, so we are designing an app that celebrates exploring more of the earth while you are here.
Nice work
Sometimes the words don’t need to say more they just need to move differently.
Motion gives type its own tone of voice.