Another very cool brand Identity project I got to work on this year for Elio Mortgage.
Bringing warmth and love to a brand that is usually cold and stressful. Elio are doing things differently to make mortgages easier to deal with. We made a brand that felt more approachable.
Full case study here:
Created a 9-second brand psychology video for Food brands — showing why they sell craving, not food. I handled the concept, AI visuals, motion, voiceover direct