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It actually came from playing around with the possibilities of the grid. I’ve already created a few pieces within this grid system, so I wanted to explore how I could translate that language into the cookie box design as well. It wasn’t specifically derived from the brand name, but more from experimenting with the visual system and seeing what could emerge from it.
Did that constellation line pattern come from the brand name, or was it more of a mood board find? Either way it makes the box feel premium without shouting about it.
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Concept: a cinematic website for MÉDUSA, a Greek fine-dining restaurant in Belgium 🇬🇷
They opened two months ago. Packed tables, a strong Instagram — and no website. So I designed one before they even asked.
Deep ink-blue canvas. Aegean teal pulled from their own signage. Meander lines as fine hairlines, editorial serif type, and full-bleed 4K video on every page. Three languages, real menu, 95+ Lighthouse score.
This is my whole model: find a great local business with a weak web presence → build the demo first → pitch with the finished thing. No mockups, no promises. The site is the pitch.
More concepts like this coming — restaurants, salons, studios.
stunning work, that ink blue shouts luxury in the whisper everyone says it can be expected do. also? snaps to you on the strategy, that's gold.
The client came with one idea: birds. From there I built an entire game-like visual language around it with illustrations, color, motion, and little confetti moments, all tuned to feel warm and playful instead of generic mobile-game UI.
The fun part wasn't the initial idea. It was making sure every single screen still felt like it belonged to the same small, cute world ✨
That makes sense, letting the system lead rather than starting from the logo usually reads as less forced. Translating a flat grid piece onto a box with actual folds and edges seems like it'd behave differently than on paper, did the pattern need much adjusting once it wrapped around the corners?