Developed and executed a complete email marketing and presentation design project for a growing ecommerce brand using Klaviyo,
Beehiiv and Substack
The goal was to improve customer engagement, build audience trust, and increase conversions through strategic email campaigns and visually appealing presentation materials.
The project included email campaign strategy, automation setup, newsletter design, audience segmentation, branded presentation slides, and performance optimization.
I created clean, modern, and conversion focused designs that aligned with the client’s brand identity while improving communication with their audience.
The final result delivered stronger engagement, improved email performance, better audience interaction, and a professional visual presence for the brand.
Mine is the same problem from the other side: making brand guidelines usable by whoever builds the next deck, not just the designer who wrote them. In your experience, what breaks first once decks leave your hands, the type hierarchy or the imagery rules?
A behind-the-scenes look at my Tesla Cybertruck presentation, with the finished animation playing alongside a sped-up view of how I built it in PowerPoint.
From arranging each slide to fine-tuning the Morph transitions, here’s the work behind the final result.