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Concept commercial created for DESE.
The idea is built around elegant serving and a warm shared moment between people, showing the product not just as food, but as part of a tasteful and enjoyable everyday experience. The concept highlights premium presentation, appetite appeal and human connection.
The project included concept development, AI-generated food scenes, product presentation, character animation, video editing and final commercial production.
This portfolio version is uploaded in preview quality (720p). Final commercial materials are delivered in 4K.
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i like the movement.. good work bro
Single shot from one reference image is impressive control for something this stylized. Are clients generally open to full AI generation for showreel work like this, or do you still get pushback about it not being real production?