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Sharing my UX/UI work for Lemonads, an AdTech platform designed to simplify Google Ads management. This case study explores how I turned complex advertising data into clear dashboards and intuitive workflows.
Strong product-design thinking here—turning dense ad-management data into a calmer dashboard is no small task. The hierarchy and status cues make the workflow feel much more approachable.
I helped the visionary behind KALA actualize her dream of a community that weaves threads of creativity, sisterhood, and the soothing cadence of a slow life.
From concept to brand strategy, I help her turn all of her big, bold ideas into an actual brand that makes sense to her soul.
Next, we'll expand KALA's impact through storytelling, systems support, and strategy across social, website, and email platforms.