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Amigos do Betão is an NGO based in São Paulo whose main goal is the dignified social reintegration of former inmates, people experiencing homelessness, and individuals in addiction recovery. The challenge, deeply rooted in sensitivity, was to create a communication strategy that would make an impact on everyone, giving a face and a name to those in vulnerable situations.
Thank you, Ciro! 😊
The network for creativity
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Looks Amazing 🔥
We all know this moment.
The file is open. The cursor is blinking.
And nothing happens.
The blank page isn’t empty — it’s heavy.
Heavy with expectations, standards, comparisons, fear of not being good enough.
Non Blank Page is a small web experiment about starting anyway.
About making the first mark before the perfect idea appears.
Because the hardest part is never the execution.
It’s beginning.
You can try it here:
https://depth-debug-99286072.figma.site/
And I’d genuinely love to see your non-blank pages.
Here’s mine.
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