The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Back to feedPost
Building Kneadly taught me something important:
Most software for massage therapists feels overloaded, outdated, or built with endless add-on fees.
So I built something different.
Kneadly is an all-in-one platform designed specifically for massage therapists to simplify booking, reminders, intake forms, payments, waitlists, SOAP notes, and client communication — without making therapists piece together 5 different tools.
A few things I focused heavily on while building it:
- Mobile-first UX
- Fast booking flow
- Automated reminders & follow-ups
- Smart waitlist automation
- Clean, modern design
- Simple pricing with no nickel-and-dime add-ons
One of the biggest lessons from building this project:
Good software isn’t just about features.
It’s about reducing friction for both the business owner and the customer.
This project pushed me to think deeply about:
- product strategy
- conversion-focused design
- SaaS systems
- onboarding flows
- automation
- scalability
- and creating software people actually enjoy using
Would love to hear feedback from other founders, developers, or wellness business owners 👋
#SaaS #WebDevelopment #UXDesign #Startup #HealthcareTech #MassageTherapy #Founder #ProductDesign
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Related posts
Over the past several months, I’ve been designing and building Kneadly - a SaaS platform for massage therapists focused on simplifying daily operations through thoughtful UX and workflow design.
The goal wasn’t just to build “another dashboard.”
It was to create software that actually feels calm, intuitive, and efficient to use in a fast-moving business environment.
Some areas I focused heavily on:
• Scheduling workflows
• Mobile-first UX
• AI-assisted SOAP documentation
• Smart waitlist automation
• Intake + client management systems
• Conversion-focused booking flow
• Scalable SaaS architecture
One thing I’ve learned while building:
Good development is about understanding business operations just as much as writing code.
I enjoy building products that:
• solve real workflow problems
• improve user experience
• reduce friction
• and help businesses operate more efficiently
Always open to connecting with founders, startups, and businesses looking to build thoughtful digital products 👋
#WebDevelopment #SaaS #ProductDesign #UXDesign #Startup #FreelanceDeveloper #SoftwareDevelopment
I built a website for Heroic using Kajabi, focused on creating a structured, high-converting platform for delivering digital products and membership content.
The project involved designing and customizing key pages, including the homepage, sales pages, offer pages, and checkout flow to ensure a seamless user experience. I also set up the course structure, membership tiers, and automated email sequences to support user onboarding and engagement.
In addition, I optimized the site for responsiveness and performance, ensuring it works smoothly across all devices. The overall goal was to create a clean, functional, and conversion-focused Kajabi website that supports scalable growth and an efficient customer
You’re tired of starting over every Monday.
You screenshot meal plans. Save recipes. Buy healthy groceries with the best intentions… then life hits.
You’re exhausted after work. You order takeout again. Vegetables rot in the fridge. You waste money on food you never cook. And every single night ends with the same thought:
“Why is eating healthy so hard for me?”
Meanwhile your body feels heavier. Your energy crashes. Your confidence drops every time you look in the mirror.
You tell yourself you’ll fix it “next week”… but next week keeps becoming next month.
And deep down, the real pain isn’t just food.
It’s the guilt.
The inconsistency.
The feeling that you can organize everyone else’s life except your own.
You wake up already behind.
You skip breakfast.
You snack because you’re stressed, not hungry.
You spend more time deciding what to eat than actually enjoying your life.
And the worst part?
You KNOW what to do.
But knowing hasn’t changed anything.
Because the problem was never information.
The problem is decision fatigue.
Every day you’re making hundreds of food choices:
“What should I cook?”
“Do I have ingredients?”
“How many calories is this?”
“Can I stay consistent?”
“Will I fail again?”
That mental exhaustion slowly destroys motivation.
That’s why this meal planner changes everything.
This isn’t just a “meal app.”
This is structure for people whose lives feel chaotic.
Imagine opening your phone and instantly knowing:
✔ What to eat
✔ When to eat
✔ What ingredients to buy
✔ How to stay on track without overthinking
No more random eating.
No more wasted groceries.
No more standing in front of the fridge hoping motivation magically appears.
Instead…
You feel in control again.
You wake up with a plan.
You stop stress-eating because your meals are already prepared.
You finally start seeing progress in the mirror.
Your clothes fit better.
Your energy comes back.
People start asking what changed.
But the biggest transformation?
You stop disappointing yourself.
Because every completed meal becomes proof:
“I CAN stay consistent.”
“I CAN become healthier.”
“I CAN take control of my life.”
This is bigger than food.
This is about becoming the version of yourself you’ve been imagining for years:
The disciplined one.
The organized one.
The confident one.
The person who follows through.
Right now, your current habits are quietly costing you:
Your health
Your confidence
Your energy
Your time
Your peace of mind
And if nothing changes?
A year from now you’ll still be stuck in the same cycle:
Starting over.
Feeling frustrated.
Blaming yourself.
Watching your goals drift further away.
Or…
You can finally make healthy eating feel simple.
One plan.
One system.
One decision that changes your daily life.
Because when your meals are organized… your life starts feeling organized too.
Trending
Claude
Claude has entered the design space. How are you using Claude Design?
Contra University
Learn from expert creatives how to earn more using next-gen AI tools.
creativeaiflow
Creative AI workflows are evolving. What tools do you use, and what are their strengths and weaknesses?
portfolioreview
The best portfolios tell a story, not just show a grid. Share yours for feedback.
freelancerlife
Freelancer life is wins, pivots, and everything in between. What’s yours right now?