An educational article exploring PDRN’s role in Korean skincare, its mechanisms, benefits, and no...An educational article exploring PDRN’s role in Korean skincare, its mechanisms, benefits, and no...
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One skincare identity across bottles, jars and tubes. I designed the wordmark, pink-and-cobalt packaging system, campaign applications and digital mockups, then brought the collection into motion.
A consistent visual language, with room for each product to feel individual.
Skincare labels can be difficult to decipher, especially when you’re trying to understand ingredients, spot potential allergens, and find products that fit your budget.
Purefy is an AI-powered clean beauty app designed to make that process simpler. Scan a product barcode to explore ingredient information, then compare personalized alternatives across different price points. The experience brings product discovery and comparison into a clear, approachable mobile interface.
Soft pastels, rounded elements, and expressive typography give the app a fresh visual identity while keeping product information at the center.
Educational College Website | Modern Kajabi Web Design
This project was about turning a college's online presence from a digital brochure into something that actually enrolls students. They needed a website that loaded fast, guided visitors naturally, and made the leap from "I'm interested" to "I'm applying" feel obvious.
Built on Kajabi, so the whole thing runs in one system: no clunky add-ons, no plugins fighting each other, no inflated maintenance.
What went into it:
Modern, mobile-first design that reflects identity
Clear program and course pages that answer questions before they're asked
A streamlined admissions funnel from first visit to application
pages, all built to convert, not just to look pretty
The part I care about most: it performs. Every section exists to move a prospective student one step closer to saying yes.
If your school, academy, or education brand is living on a dated site, that's my lane. Let's build yours.