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Spent the last few weeks cleaning up a Webflow site for an enterprise data privacy company.
The product pages were all static, each one a near copy of the next. Every change meant editing the same thing six times. I’m moving them into CMS collections so one template does the work.
All product pages now sit above 95 on Webflow’s page health score. Next up is the CSS: unused and duplicate classes that piled up over years of different people touching the project.
Not the most exciting work to show, but it’s what makes a site cheaper to run.
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This is the kind of work I want to do more of.
A strong visual direction and plenty of room to get creative with the development. Built in Webflow, animated with GSAP.
Here’s a look around.
Outstanding Work❤️
Lookin back at last year, for one project we had 6 working days to rebuild Human AI Academy's site before a launch.
The old site scored 45/100 on performance and took 6.2 seconds to load. With a launch about to send thousands of people to one page, that was the real risk. Not the design.
So speed came first. We built 30+ custom Framer components and kept every section light enough to load fast on launch day.
The result: 94/100 on performance, 1.8s load time, and launch week took them from 4,000 to 12,000 students.
What I keep relearning: on launch week, the page doesn't need to be clever. It needs to load before people lose interest.
That performance jump is impressive, especially with only six working days. A fast-loading site can make a real difference when a launch brings in thousands of visitors.
Just completed this Webflow website project for Skin Engineering, a specialist skin and laser clinic in London.
The goal was to make the site feel premium and calming while still clearly explaining the treatments, practitioner expertise, pricing, and consultation process.
I focused on clean treatment discovery, strong trust signals, responsive design, and a simple booking journey that helps visitors move from researching a concern to feeling confident enough to book.
I’d love to hear your thoughts, does the website feel like the right balance between clinical credibility and a premium beauty experience?
#webflow #webdesign #webdevelopment #websiteCSS #figma #websitedesigner
