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Cooked another one for the same client. These 20 second videos are able to bring in more traction compared to minute long product demos especially when they are loaded with information. The main challenge is to make the videos not look cluttered when they have to be within a tight timeframe.
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Over the last few weeks a study project was developed combining everything that has been explored in art direction: visual identity, key visual, social media and motion design.
QUINTAL is a fictional modern pagode festival, built from scratch to practice the full process, from briefing and reference research all the way to the final pieces animated in After Effects.
No shows scheduled, no tickets on sale. But a lot was built with care: logo, palette, typography, individual lineup posts per artist, a flyer and motion.
The full case is published on Behance.
Link: https://www.behance.net/gallery/251788261/Quintal-Festival-de-Pagode
This deserves more than just liking, this deserves to be featured! 🏆 The visual storytelling across these assets is exactly what a modern web layout needs.
This motion explores the visual identity of SOLA a modern learning platform built to make skill-building simple, structured, and enjoyable. Through clean transitions, bold typography, and a vibrant color system, the animation brings the brand to life while reflecting growth, curiosity, and continuous learning.
Every movement is designed to reinforce SOLA's approachable and confident personality, turning a static identity into an engaging brand experience.
The motion design for SOLA is so smooth and confident, Afifudin! It perfectly captures that vibrant energy. 🚀✨
Avici is now on the web. 🌐
When you're launching a financial product, good motion isn't about making interfaces move. It's about making people understand and trust the product in seconds.
For this launch, the goal was to communicate three things: speed, simplicity, and security.
The video takes users through the entire web experience, from managing cards, tracking markets, and growing investments to viewing transactions, all while highlighting a security flow that feels seamless: sign in with a mobile OTP and approve sensitive actions by simply scanning a QR code.
Every transition, interaction, and visual cue was designed to simplify complex product flows without losing the premium feel of the brand.
Huge shoutout to the Avici team for building a product that challenges how people interact with finance, and for trusting me to help tell that story through motion.
What feature stood out to you the most?
#MotionDesign #CreativeDirection #ProductDesign #UIAnimation #Fintech #WebDesign #BrandDesign #Avici
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