The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Back to feedPost
Presentation Exercise #2
This slide comes from a real startup pitch deck.
The original slide wasn't wrong.
It was just asking the audience to process too much at once.
So I redesigned it around one idea:
Network-driven transactions grew 5× in 16 months.
Everything else became supporting evidence instead of competing for attention.
When I redesign pitch decks, I usually ask:
• What's the one sentence people should remember?
• Which numbers deserve immediate attention?
• What can be simplified without losing meaning?
The goal isn't to make slides prettier.
It's to make decisions easier.
What's the first thing you'd improve on the original slide?
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Challenges
View all
Related posts
🚀 Recent Work | Pitch Deck Design for Apollo Instruments
Recently completed a pitch deck for Apollo Instruments, transforming a complex business story into a clear, structured, and visually engaging presentation.
The goal was to create a deck that communicates the company’s vision, products, market opportunity, and value proposition with confidence while keeping the presentation easy to follow and compelling for its intended audience.
I focused on building a strong visual narrative through thoughtful layouts, information hierarchy, consistent typography, and a polished visual system making sure every slide contributes to the overall story rather than simply presenting information.
Project: Apollo Instruments
Services: Pitch Deck Design • Presentation Design • Visual Storytelling • Information Design • Art Direction
Another project where strategic design helped turn information into a presentation with a clear story and strong visual impact.
#PitchDeck #PresentationDesign #ApolloInstruments #VisualStorytelling #BusinessPresentation #GraphicDesign #PowerPointDesign #BrandDesign #CreativeDesign
Designed around the idea that data doesn't have to feel dry.
I wanted this presentation to feel more like an editorial publication than a conventional business deck.
Large statistics create the impact.
Typography creates the rhythm.
Data visualizations create the structure.
And the yellow accent gives the system its energy. One of my favourite parts of the presentation design is finding the balance between information and emotion.
This project gave me room to experiment with oversized numbers, structured data, and a restrained colour system.
Nothing unnecessary.
Just enough visual language to guide the story.
Love the editorial feel here. Oversized typography and restrained yellow palette give the data real punch without adding clutter. Great balance of clarity and energy!
Your sales team is actively destroying your brand identity.
Every time they stretch a logo or paste a chaotic chart into a pitch deck, your brand equity drops.
But you cannot blame them.
You are forcing your team to use a delivery tool as design software.
PowerPoint was built to project slides on a wall. It lacks the auto-layout constraints and component libraries required for strict brand control.
Designing master corporate decks directly in PowerPoint is a decade out of date.
When you build templates in PowerPoint, the system is highly fragile. One wrong click by a busy account executive breaks the entire visual structure.
The fix is simple. You must separate design from delivery.
Figma is your design sandbox 📐. The alignment mechanics are flawless. You build the visual system twice as fast.
PowerPoint is your delivery vehicle 📤. You export the fixed Figma architecture into PowerPoint and lock the foundations. The grids and brand elements become untouchable.
Your sales reps only get access to the text boxes and data fields they actually need to change. They update the client name, change a metric, and send the file.
Figma delivers absolute design precision.
PowerPoint delivers universal team accessibility.
When you combine them, your brand stays flawless 💎
The lock holds only as long as the template covers what the rep actually needs to say. The moment someone has a slide the system has no layout for, they duplicate a page and unlock it, and you're back to square one with a file that looks official. How many layouts do you usually...