For Truvay Night Out, I had the chance to take Truvay’s visual identity somewhere new. Building o...

For Truvay Night Out, I had the chance to take Truvay’s visual identity somewhere new. Building o...For Truvay Night Out, I had the chance to take Truvay’s visual identity somewhere new. Building o...

The network for creativity

Join 1.25M professional creatives like you

Connect with clients, get discovered, and run your business 100% commission-free

Creatives on Contra have earned over $150M and we are just getting started

Back to feedPost

Esther Maria

pro

• Nov 3

For Truvay Night Out, I had the chance to take Truvay’s visual identity somewhere new.

Building on their existing brand guidelines, I crafted visuals for their new product launch that tap into emotion as much as information. The goal was to expand their brand system to capture the energy of a curated night out — where every stop is a surprise and every experience feels designed just for you.

The result: a series of posters that bridge clarity and feeling, giving people a taste of the adventure before they even sign up.