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Solid perfume is not just a smaller perfume.
It changes the gesture.
A spray projects. It enters the room before you do.
A balm or stick is different. You touch it. You place it on skin. You reapply it quietly. It feels closer to lip balm, hand cream, or jewelry than a traditional fragrance bottle.
That changes the product brief.
The scent does not need to fill a room.
It needs to make sense on wrists, neck, collarbone, or inside a bag.
The texture matters.
The cap matters.
The way it opens matters.
The moment of reapplying matters.
If a brand treats solid perfume as “portable EDP,” it misses the point.
The opportunity is not smaller fragrance.
The opportunity is a more intimate fragrance habit.
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I just gave Flow a simple prompt to turn the perfume image into a UGC Ads creative... Lol
Which dimension do you prefer? Just the Image creative or video creative?? 😎😎
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The video definitely, it's shows more and even the creativity behind the concept
A fragrance film built around atmosphere, material, and presence.
Glass, reflections, texture, and controlled camera movement carry the story.
The goal was to make the bottle feel expensive without over-designing the frame.
A restrained visual direction designed for premium fragrance branding.
Open for work / contract
Hey everyone! Here's a quick teaser for an upcoming spec project I've been working on in my spare time. I'm a huge fan of good fragrances, so this has been a treat to work on. 😮💨 See you soon with the full spec!
