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The difference between a service business website that gets traffic and one that gets clients: the one that gets clients has an OPINION.
It says "we only work with companies doing $1M+ in revenue" instead of "we work with businesses of all sizes."
It says "we specialise in kitchen and bathroom remodels" instead of "we handle all types of renovations."
Having an opinion ALSO means some people will leave. Good.
The ones who stay convert at 3x the rate because they feel like the site was built for them.
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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