The funnel guides leads from webinar registration through coaching enrollment and VIP upsells. I designed and developed the funnel in GoHighLevel, including opt-in pages, sales pages, checkout experiences, thank-you pages, and upgrade flows, while also building the backend automation for tagging, email and SMS sequences, notifications, and customer journey management. Stripe payments and automated transitions between Group and VIP coaching programs were integrated to create a smooth experience from registration through purchase and delivery.