Expert Product Design: From Discovery to Developer HandoffExpert Product Design: From Discovery to Developer Handoff
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Before I design anything, I read.
If there's a BPR, I go through it carefully. Not just to understand what the client wants built, but to see where the process might break for real users.
Sometimes I come back with questions/concerns but with focus on clarity on what we're actually solving before we touch a single screen.
This is the part of product design that doesn't show up in a portfolio.
Here's how i follow:
Step 1: Discovery. I align on the business goal, the user's emotional journey, and the success metric. No wireframes yet.
Step 2: Architecture. Flows, information structure, decision points. Where will users hesitate? Where will they trust?
Step 3–4: Design. High-fidelity screens, responsive, with component logic documented.
Step 5: Handoff. Developer-ready files, annotated, with a QA pass built in.
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Creatives on Contra have earned over $150M and we are just getting started